Hi, I’m Beth.
I’m a marketer, writer, connector and general enthusiast.
My passions include food & wine, gathering people together and storytelling. I live in a woodsy and serene corner of northwest Arkansas, which I believe is an incredibly beautiful and underestimated place. I’m married to a pretty cool guy named Fred, and we have two daughters (Sophie & Ainsley).
While most humans are made up of 75% water, I’m probably about 40% red wine.
By day, I run a pretty cool company called Soapbox Influence. We help brands harness the power of passionate storytellers, and we help brilliant content creators earn a living from their living rooms.
Interacting with me is a bit like drinking from a firehose, and I’m prone to talk excitedly and wave my arms about topics like tech, travel, intentional parenting, eats and drinks.
On the blog and IRL you’ll find me chattering about books, apps, podcasts and my acute affection for coffee and social media. My occasional Shiny Objects newsletter sums up my latest discoveries in a bite-sized format in your inbox.
What’s up with the Magpie?
Fun fact: a chattering magpie signifies good news and the arrival of guests.
The European Magpie*, Pica pica, is known for its fondness for bright, shiny objects and penchant for making them its own.
In China, the magpie is a symbol of happiness, and its singing foretells happiness and good luck.
The black and white, black-billed, long-tailed magpie was sacred in ancient times to Bacchus, the god of wine. 🍷
That all feels like perfect symbolism for my life, especially since a conversation with me involves a lot of bouncing from topic to topic and branch to branch. I’m glad you’re here!
*Magpie in Nature & Myth by Peter Y. Chou