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January 3, 2013 By Beth

Out With the Old, In With the New (Year)!

Happy new year! Be always at war with your vices, at peace with your neighbors, and let each new year find you a better man. ~ Benjamin Franklin 2013 is going to be a fantastic year. I love the quote above because it speaks to the idea that we are ever-evolving and always improving. So, while I certainly engage in the practice of considering new year's resolutions, I'm also fond of the approach that we should be constantly tweaking, adjusting and ensuring that each new year finds us ... View Post

Filed Under: Marketing Tagged With: 2012 Projects, 2013 Projects

October 6, 2012 By Beth

Jaden’s Doll Mall: Open for Business!

Paula & Terry Ryan are officially in business with the opening of Jaden's Doll Mall! It was a treat to help them set up their website, e-commerce, Etsy shop, blog, e-newsletters and social media presence.  Watch for them at events this fall such as the Arts Center of the Ozarks American Girl Fashion Show and the renowned regional craft fairs.  They have a wonderful lineup of handcrafted dollhouses for 18" dolls ready for the holiday season, and plenty of other ideas in the works! Visit ... View Post

Filed Under: Marketing Tagged With: 2012 Projects

August 3, 2012 By Beth

For the love of startups and great ideas

The Tech Adventure Club concept is a strong one, but sometimes it takes others discovering a thing for it to achieve its potential. After initially joining the fray for the NWA Startup Cup in June, the TAC idea was chosen to the Top 20 field and has now ambled into the semi-finals with eleven other contenders.  Here's the Top 12 announcement. Regardless of the outcome for TAC, the NWA Startup Cup is an idea worth sharing.  Northwest Arkansas and communities across the state and nation need ... View Post

Filed Under: Marketing Tagged With: 2012 Projects

June 21, 2012 By Beth

Going on a Python Hunt…

(I'm not scared...) Magpie Marketing has been simmering for a couple of years, and there have been plenty of projects on the back burner.  A recent handful of phone calls asking for some marketing, PR, social media and general outreach helped prove it was time to move the focus on helping others front and central. Specifically, last week I had the chance to begin working with the Tech Adventure Club, founded by Sarah Daigle Scott (@TechTeacherGirl).  This is a fantastic project with a very ... View Post

Filed Under: Marketing Tagged With: 2012 Projects, Code

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