Recently, I’ve had a number of conversations with clients and peers about the need for a third party review of their website. Because the companies I work with (rightfully!) view me as their ally and tireless advocate, it can be difficult to have a frank conversation about their website. However, it’s an essential tool in their marketing and communication toolbox, and I wasn’t aware of anyone offering such a service.
After a little consideration, I realized I was already acquainted with the perfect person who could serve as a solution to this issue. We reconnected, and days later a website audit service was born. Not only is my partner providing this service right here in northwest Arkansas and someone I trust and collaborate easily with, but her expertise is broad and includes years of experience assessing websites for some very big multi-national companies, major retailers and plenty of small to medium businesses. Here’s a little background on our offering – we are thrilled to be able to offer this service to clients!
The single most important marketing tool for any organization is an effective, highly functioning website: it is the new lobby for businesses of every size. While many agencies and developers offer impeccable design services with an array of creative, innovative tools and solutions in response to the needs of their customers, very few are capable of objectively reviewing the finished product to ensure maximum functionality and effectiveness from the consumer’s perspective. {Read more about website audit services here}
